Design & Branding That Builds Recall
TM Pipaliya Branding is a design consultancy focused on strategy‑first brand identity, distinctive logo systems, packaging that sells on shelf, and hoarding/outdoor campaigns that get noticed. We clarify positioning, craft scalable visual systems, and deliver production‑ready assets for consistent rollout across print and social.
Our team blends visionary strategists, innovative designers, and storytellers who create impactful brand experiences. We dive into your brand’s essence and translate its narrative into compelling visuals and messages that resonate.
Whether you are a startup making a bold entrance or an established brand seeking a refresh, we guide you to brand greatness. We don’t just create brands; we sculpt icons that stand the test of time.
Meet Our Director – TM Pipaliya
As the Director of TM Pipaliya Branding, TM Pipaliya provides the creative vision and strategic leadership that drive the agency forward. With years of hands-on experience in FMCG, packaging, and outdoor advertising, he guides every project from concept to execution—ensuring each campaign reflects the client’s brand values, connects with their audience, and delivers measurable business impact. His leadership combines sharp business insight with a deep passion for design and storytelling.
Brand identity, packaging and hoarding/outdoor for FMCG, real estate, D2C and tech.
Independent design studio delivering measurable brand outcomes.
Positioning, logo & system, retail packaging, and high‑impact hoardings.
We’re TM Pipaliya Branding
A design‑led brand consultancy in India specialising in strategy, logo & identity systems, retail packaging and hoarding/outdoor creatives. We turn positioning into visual systems that improve recognition, preference and sales—across print, retail, and social.
Positioning, messaging and brand architecture.
Scalable logo systems, color, type and components.
Retail‑ready packs that stand out and convert on shelf.
High‑impact billboards and site branding for launches.
Usage rules, templates and production‑ready assets.
Campaign visuals aligned to your brand system.
Why Brands Choose Us
Compelling identities and campaigns that resonate and stand out.
Proven strategic guidance to elevate your presence and hit goals.
Every decision aligned to your objectives for a tailored partnership.
Transformations with measurable growth and brand recall.
Adaptive systems and support for your brand’s evolution.
Dedicated assistance from discovery to delivery—and beyond.
Recognized By Clients
Brands we've supported across FMCG, beverages and retail
Frequently Asked Questions
What does a typical engagement include?
We tailor scope to outcomes, not deliverables. A standard brand engagement covers discovery, strategy (positioning, messaging, architecture), identity design (logo system, color, type, components), guidelines, and rollout assets. When needed, we extend into packaging systems and outdoor applications to ensure consistency where it matters most.
Our process is milestone‑driven with weekly check‑ins, transparent timelines, and shared workspaces for full alignment.
How do you ensure the brand translates to the real world?
We stress‑test concepts across primary touch‑points before finalizing: packaging mockups, hoarding/billboard comps, social tiles, and pitch decks. This prevents “presentation‑only” solutions and guarantees practical excellence.
Guidelines include usage rules, grid logic, accessibility notes, and production specs so internal teams and partners can execute with confidence.
What does collaboration look like?
We work as an extension of your team. Expect async updates, weekly reviews, and direct access to designers and strategists. Decisions are documented; feedback loops are short to maintain momentum.
If you have an in‑house team, we co‑create components in shared files and hand over with working libraries and documentation.
How are fees structured?
Fixed‑fee by scope with milestone payments. Typical schedule: 50% at kickoff, 30% at design approval, 20% at delivery. Longer programmes can be spread monthly. Retainers are available for ongoing brand ops.
What will we receive at handoff?
Master logo files (vector and raster), color and type specs, component set, usage do’s & don’ts, and a comprehensive brand guideline PDF. Asset kits for print and digital are organized for immediate use. We also provide support during the first deployment to ensure a smooth rollout.